Are you sitting comfortably? Then we’ll begin…
We love a good story here at Eyeful…and we think ours is a good one. In true “multi-channel” style, you can listen to our story to date in crystal clear stereo here or read the cut down version below at your leisure. The choice is yours.
The Eyeful story starts as most good stories do - with a problem.
Let’s take you back to the golden year of 2004 when Simon Morton, founder of Eyeful Presentations, was enjoying a wonderful and fulfilling executive role within an international technology company. His days were full of client meetings, strategy sessions...and sitting through some truly dreadful PowerPoint presentations.
For every compelling presentation he attended, there would be 50 others that lacked structure, were collapsing under the weight of bullet points, choc-a-block with cliched clipart and were basically horrible. Death by PowerPoint ruled the roost.
He decided something had better change...fast.
From making your slides prettier…
Initially Eyeful was all about taking a pile of ugly bullet point strewn slides and making them look nicer. Not particularly groundbreaking but welcome relief to companies across the land at the time.
…to making your slides more effective
We quickly figured that many presentations weren’t just failing because of poor visuals – they also needed help in terms of structure, messaging and interactivity. By not being able to keep our mouths shut, we had stumbled upon a consultancy methodology that would eventually be known as Presentation Optimisation.
When word got out about this tiny little company that revolutionised the way businesses used PowerPoint, all hell broke loose. In quick succession, we picked up lots of lovely new clients (big names like Unilever, BAA and, um, Microsoft through to a smorgasbord of SMEs and start ups). All very exciting and all very manic.
People, people…and more people
In what seemed like a blink of an eye, the consultancy, design and project management teams grew and grew. We’re a picky bunch here at Eyeful so it was a case of searching out the best of the best.
After an exhaustive recruitment process, we got them…and then realised we needed bigger premises.
Bigger premises, bigger reach
At the end of 2007, we moved the business up to the Midlands to benefit from lots more space, easy access for our customers and the opportunity to develop an environment that both clients and team found creative. The Brainstorm Barn was born!
Around the same sort of time we opened up a sales office in the US. Busy, busy, busy…
In no time at all, we’d outgrown our new home, upped sticks and moved down to the road to the rather grand Desford Hall (affectionately known as Eyeful Towers). This afforded us lots more space, a custom designed client workshop area and easy access to a very nice pub for afterwork drinks.
The sun never sets on Eyeful…
Which brings us bang up to date with more people, more offices in more countries (we’re now also in The Netherlands and a customer base that continues to amaze and excite us in equal measure.
So in summary, it’s been a fun, exhilarating and exciting journey so far. The next question – where shall we go next?!